From a background in wine marketing and sales, Caroline van Schalkwyk identified a gap in the market and founded CVS Communications in 2018. The core focus for the business is on bridging the gap between the media, consumers and the trade, which Caroline believes all link together. “A specialized approach is needed for the wine industry, one which covers all the elements of the PR and sales [...]
The UCOOK duck and I – Best friends! Another glug of Christmas has come and gone, and another round of New Year… and here we are firmly rooted in 2018, and ready for the year’s roll out to commence. What will it bring, how will we action our resolutions, and are we ready? I feel like I need to look back in order to look [...]
GB has been eagerly addressing the perfect glass to serve their bubblies, and we all agreed that the old flute glass has had its time- the bubbles were aggressive on the tongue and the wine tasted more acidic with less fruit. [...]
Caroline, the marketing manager for Steenberg Vineyards, is interviewed by Karen Keys from SAfm.