CREATIVE. VERSATILE. SAVVY.
WHO IS CAROLINE VAN SCHALKWYK?
After identifying a gap in the market, I started CVS Communications in 2017. My primary goal was to bridge the gap between the media, trade and the farm and to offer a PR solution that comes from the perspective of the winery. I have been involved in building brands, and selling wine for over 15 years and bring with me a passion for people and relationship building within the industry. Throughout my career, I have had the privilege of working and learning from the supermarket and retail buyers, restaurant and hotel trade, as well as wine and lifestyle media and digital influencers. My competitive edge is that I understand your challenges and I want to find solutions. My university degree in English, Media and Writing, coupled with two UCT courses in Marketing and PR have taught me to offer a professional and bespoke approach to each opportunity. I have a very solid foundation in wine, and enjoy sharing my knowledge and helping people on their own wine journey.
I delight in building brands and motivating others to love the brands that I work with.
I have had the opportunity to taste wine from all over the world, but my go to glass is definitely bubbles – Méthode Cap Classique being my favourite spoil.
Spare Time? Spoiling my family, running with my dog Pyatches and enjoying a glass of bubbles.